Bronze A' Design Award Winner 2025
Rogerio Castro Conde's Nex One Park View Mixed Use Building rises as a crystalline vertical volume conceived through a sophisticated graduated compositional strategy where the architectural mass transitions from a dense lower podium of horizontally articulated balconies through a central zone of perforated facade rhythms and culminates in an upper register of transparent floor-to-ceiling glass planes, establishing a tripartite tectonic hierarchy that suggests both ascension and dematerialization as the eye travels upward along the tower's carefully calibrated profile, situated within a parkland setting where mature deciduous trees with rich verdant canopies in varied chromatic registers ranging from deep emerald chlorophyll saturation to lighter celadon and spring green accents frame the structure's left and right edges while establishing a naturalistic repoussoir that directs attention toward the built form's central vertical emphasis, the compositional schema adhering to a modified rule of thirds with the tower occupying the central third and rising into the upper two-thirds of the picture plane while the lower third establishes ground datum through the visible street level, parking area, and landscape buffer, chromatic relationships orchestrated through a restrained palette dominated by cool neutrals including zinc white and variations of Payne's gray in the horizontal balcony zones, warm neutral concrete tones suggesting raw umber and buff titanium in structural elements, and the luminous cerulean to azure gradient of glazing that captures and reflects the atmospheric conditions of what appears to be late morning or early afternoon illumination under clear skies with high solar angle producing soft-edged shadows of minimal umbra density, the lighting paradigm characterized by diffused natural daylight arriving from upper left as evidenced by the subtle value gradation across the tower's primary facades and the gentle shadow play beneath balcony protrusions, spatial construction employing two-point linear perspective with vanishing points extending beyond the frame edges to left and right, creating a slight convergence of vertical lines that emphasizes the tower's height while maintaining photographic naturalism, depth articulation achieved through overlapping of foreground vegetation, middle-ground architectural mass, and background sky plane with atmospheric perspective rendering distant elements in softer focus and reduced contrast, textural qualities ranging from the implied smoothness of glass curtain wall systems suggesting polished transparency to the rougher tactility of concrete balcony surfaces with their horizontal striations and the organic irregularity of foliage masses, edge behavior mixing hard architectural boundaries where building mass meets sky with soft transitional edges where vegetation blurs into atmospheric haze, stylistic coordinates suggesting contemporary architectural visualization practice with photorealistic rendering techniques that evoke the presentation standards of major international architecture firms working within a modernist design language that references mid-century tower typologies while incorporating sustainable design principles evident in the integration of greenery and the expressed environmental responsiveness of the facade's adaptive zoning, the overall affective register projecting aspirational optimism through vertical reach, material clarity suggesting transparency and lightness despite substantial mass, and the harmonious integration of built and natural environments that invites contemplation of urbanism's possibilities for coexistence with landscape, the composition frozen in a moment of ideal atmospheric and seasonal conditions where architecture and nature achieve visual equilibrium under generous natural illumination.
Nex One Park View is a landmark on Cidade Jardim Avenue in São Paulo, near Parque do Povo, Marginal Pinheiros, and Faria Lima. Its tower, composed of three volumes connected by an exoskeleton, integrates corporate, residential, and leisure spaces. Biophilic elements bring nature into the design. The building incorporates energy efficiency, sustainable strategies, and stormwater management, earning Leed Core and Shell v4.0 certification.