3D Embossed Book | Ekphrastics
3D Embossed Book by Jesvin Yeo

3D Embossed Book

Golden A' Design Award Winner 2022

Warm cream and muted gold pages unfold before the viewer in Jesvin Yeo's Fading Traditional Trades and Crafts Book, presenting an extraordinary example of dimensional print design where embossed figurative illustrations emerge from the paper substrate with sculptural presence. The compositional architecture employs a bifurcated spread format, with the left page featuring a stonemason figure rendered in high relief, his muscular torso depicted with remarkable anatomical sensitivity as he leans over a rectangular stone block, tools arranged with documentary precision around his workspace. The right page introduces a sapu lidi maker, an elderly craftsman seated cross-legged while binding palm leaf midribs into a traditional broom, his posture conveying meditative focus and generational knowledge. Both figures occupy the upper registers of their respective pages, anchored by substantial text blocks set in elegant serif typography with bilingual presentation incorporating both Latin and Chinese characters. The chromatic palette operates within an extraordinarily restrained tonal range, employing variations of warm ivory, parchment, and antique gold that suggest aged documents and archival materials, creating a monochromatic harmony that emphasizes form through shadow rather than hue. The lighting paradigm relies entirely on ambient illumination interacting with the embossed surfaces, generating subtle gradations from highlight to shadow that articulate the three-dimensional modeling of figures and objects. Spatial depth emerges not through traditional perspectival recession but through the actual physical dimensionality of the relief work, creating a haptic visual experience where forms genuinely project from the picture plane. The textural quality achieves remarkable sophistication through the embossing technique, transforming flat paper into sculptural surfaces that invite tactile engagement while maintaining the intimacy of the book format. Edge behaviors throughout demonstrate masterful control, with crisp delineation in architectural and tool elements softening into more atmospheric transitions in human flesh and fabric passages. The stylistic attribution positions this work within contemporary craft documentation traditions while drawing upon historical precedents of relief printing, commemorative medallions, and Asian woodblock illustration conventions, achieving a synthesis that honors heritage through innovative material application.

The book uses 3D embossing to document and highlight the intricate details of the works meticulously crafted by traditional Singaporean artisans, from paper dragon boats and Indian jewelry to Peranakan beaded shoes. The color pages symbolize the rise and fall of traditional crafts, as the industry begins its developmental period (dull) to its golden age (yellow) and gradually fades (white). A pastel chalk is attached for readers to shade the pages and discover the lost arts of this intangible cultural heritage of Singapore, as only we humans can safeguard, support and bring it back.