Golden A' Design Award Winner 2022
Sweeping curves of richly striated wood veneer dominate the visual field with extraordinary sculptural presence, forming an organic canopy that appears to flow and undulate like a frozen wave or geological formation rendered in warm tonal gradations ranging from deep chocolate brown through amber honey to pale caramel, the grain patterns creating natural striations that emphasize the dynamic directional movement of this biomorphic architectural element as it swoops from upper left downward and across the frame before ascending again toward the right, establishing a powerful compositional diagonal that channels visual energy through the space while simultaneously providing intimate enclosure and theatrical drama, the ceiling installation meeting a pristine white sculptural volume that emerges in soft cloudlike forms featuring concentric organic contours that step inward toward a central circular aperture emitting diffused zenithal illumination of cool neutral temperature that provides essential counterpoint to the warm woody envelope surrounding it, below this celestial oculus a reception counter presents itself as the compositional anchor point featuring veined grey marble with characteristic clouded formations suggesting depth and geological time, the stone surface polished to sophisticated sheen while vertical brass-toned metal fins create a rhythmic screen of warm metallic accents that both partially veil and frame the service area behind, these slender vertical elements establishing visual rhythm through repetition while their golden coloration introduces tertiary warmth that mediates between the dominant wood tones and cool marble grey, the flooring consists of pale grey marble with subtle linear veining running horizontally to expand perceived width and provide visual calm as foundation for the dynamic overhead forms, at left an arched doorway reveals an adjacent space suggesting processional sequence and spatial layering characteristic of sophisticated retail environments, the overall chromatic harmony operates through an analogous scheme of warm browns, tans, and creams punctuated by cool grey stone and crisp white architectural elements, lighting appears softly diffused throughout with no harsh shadows visible suggesting careful integration of ambient and accent illumination to create welcoming atmospheric warmth, the spatial organization demonstrates masterful control of biomorphic organic form language associated with contemporary parametric design approaches while maintaining functional clarity appropriate to commercial hospitality contexts, surface textures range from the sensuous wood grain through smooth marble to matte white painted surfaces creating rich tactile variety that invites both visual and physical engagement, edge treatments vary purposefully with the flowing wood forms featuring soft continuous transitions while architectural elements present cleaner linear definitions, the overall aesthetic suggests influences from organic modernism and contemporary luxury retail design with resonances to the sculptural interiors of architects who embrace nature-inspired parametric forms, atmosphere conveys sophisticated tranquility and elevated welcome appropriate to premium brand experience
The plan layout of the space uses arc-shaped connections, and the indoor form is in the overall winding curve, using light colors as the main color, natural and clear, and embellished blue-green as a vibrant space atmosphere. At the same time, the design introduces the collision of commercial thinking and brand hotspots, continuously endows the space with new values and functions, and embarks on a new dream journey. It truly integrates regionality, topicality, and sociality to create a multiple symbiosis experience hall.