Star Mansion Sales Office | Ekphrastics
Star Mansion Sales Office by Zeajoy Cultural Communication Co., Ltd

Star Mansion Sales Office

Golden A' Design Award Winner 2021

Undulating parallel striations in alternating violet-magenta and deep obsidian cascade across the ceiling plane and sweep downward along the walls of Zeajoy Cultural Communication Co., Ltd's Star Mansion Sales Office, creating a mesmerizing optical kinesis that transforms the architectural envelope into a dynamic field of rhythmic energy where the carefully calibrated spacing between each luminous band generates a pulsating visual frequency reminiscent of electromagnetic waves rendered visible to human perception. The compositional armature employs a sophisticated curvilinear geometry wherein horizontal striations transition through graceful radiused corners to vertical orientations, establishing a continuous topological surface that dissolves conventional distinctions between ceiling and wall while simultaneously creating an enveloping spatial cocoon. The chromatic strategy juxtaposes cool violet-purple luminescence against warm amber-bronze tones emanating from the curved reception counter positioned at left, this temperature contrast establishing a dynamic equilibrium between technological futurism and material warmth. The spatial construction reveals considerable depth through a central aperture framed by vertical metal fins in brushed silver, beyond which natural daylight filters through glazed openings, creating atmospheric perspective as exterior greenery appears soft and diffused against the crisp interior geometries. Floor surfaces employ a diagonal checkerboard pattern in alternating charcoal and taupe values, the oblique orientation of this grid creating visual tension against the curvilinear ceiling treatment while simultaneously accelerating perceived depth through perspectival convergence toward the central opening. A celestial media display occupying the right wall presents imagery of nebulae and star fields, reinforcing the cosmic thematic program while introducing deep ultramarine and stellar white accents that extend the chromatic range. The sculptural pendant fixture featuring brass spheres on articulated arms introduces organic asymmetry and warm metallic reflection that mediates between the technological precision of the striped envelope and human-scaled intimacy, while a golden figurative sculpture atop the reception desk provides a focal anchor of classical figuration amid the otherwise abstract spatial composition.

The primary attributes of the space are still there. The moving line is immersive and coherent from the reception area, sand table area to the negotiation area, but it has dramatically increased the possibility of five senses. Different from the traditional sales center, the design creates one space after another by deconstructing. The texture and perception are not consistent with each other, but the temperament is not separated, which makes people immersed in it with no time to escape.